Nice to meet you!
I am Kaisa Hernberg, founder of Will & Way, sustainability expert and experienced business leader.
Versatility of experience is my strength as a business advisor.
I have worked in companies and public-sector and civil society organizations of various sizes, and served on the boards of many types of organizations.
I have held high-level political positions in Helsinki and the national level. Through my versatile career I have built an extensive contact network.

Sustainability
For more than a decade, the main focus of my work has been sustainability. My roles have included consulting, sustainability assurance, market and network building, public affairs and building new business.
My strengths as a sustainability expert:
- Thorough legislative expertise (incl. climate policy, CSRD/ESRS, Green Claims, CSDDD, CBAM)
- Knowledge of key sustainability standards. I have a GRI certificate and am trained in ISO 14001 and 45001. I am also familiar with several other standards though my work (incl. ISO 26000, 14060 series, 30415, TCFD, CDP)
- Familiarity with the Finnish public funding system for green innovations.
- Versatile industry expertise, particularly of heavy industry, energy production and energy technology, and mobility, as well as extensive expertise of climate and social responsibility topics.
- Knowledge of the political dimension of sustainability
- Experience of successful stakeholder work
Leadership, strategy, transformation
I have led teams, organizations and decision-making bodies and been responsible for budgets of varying sizes for 20 years. Along the way, I have experienced many tight spots, big transformations and several strategy processes.
I do have an actual university degree, but I like to say that founding my first company, leading it for eight years, and then selling it was my ”real-life business degree”. And my years as angel investor and startup board member were my ”real-life MBA”.
My strengths as a leadership expert:
- Track record of successfully resolving crises to do with business, communication and politics
- Long experience of leading people through challenging transformations
- 20 years’ experience of board work
- Extensive experience of designing, leading and implementing strategy processes, as well as facilitating leaders and personnel
- Experience of angel investing, sparring startups and board work at startups